Hatch Conference

Digital signage displaying "Design for Scale" event details at Mindspace, Berlin.

Design Conference

Design Conference

Year

'25

Location

Berlin ▪ Germany

Service

Installation

Spatial design for Hatch Conference, a unique invitation-only event for seniors that brings the top design experts from Europe and the world together to learn and connect.

Close-up of a smartphone displaying social media content about a design event, showcasing posts and interactive features.
Graphic showcasing the phrase 'Design for Scale' with bold arrows indicating upward movement.
Stylish conference name badges for speakers and staff with vibrant design elements.
Digital signage displaying "Design for Scale" event details at Mindspace, Berlin.
Modern A-frame sign featuring bold pink graphics and the text 'Design for Scale', highlighting innovative design concepts.
Stylish close-up of a shirt featuring "Design for Scale" printed on black fabric.
Invitation to an exclusive event on scaling product design, featuring Sarah Baus, hosted by Project A at Mindspace Berlin.

Project

As part of the Hatch Conference, we designed a garden installation for gathering, reflection, and interaction. The contrast between the rigid steel and the soft, playful balls creates a dynamic visual and tactile experience, blurring the boundary between order and play. Some balls stayed contained, while others spilled across the floor, softening the frame and encouraging playful engagement.

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